The Berlina and Spider (the latter designed by Pinin Farina) came onto the market in 1955. A number of derivates followed later, such as the elegant Sprint Speciale and the Sprint Zagato. The Giulietta remained in production until 1962. To distinguish the model from the later Giulietta models (1977 and 2010), the cars are also referred to as the 750/101 series.

To celebrate the 70th anniversary of the Giulietta, the SCARB, in collaboration with the Dutch Giulietta Register, founded in 2001, organizes an exhibition of the various models, with a target of 50 Giuliettas. On Sunday the cars can participate in the parade.